BUILDING
A THIRST
ROLE
Logo Designer
SCOPE
As part of my internship with Skigital LLC, I was tasked to design a new logo for the Building A Thirst fundraiser at Habitat for Humanity of Chester County.
Adobe Illustrator, Photoshop
PROCESS
Building A Thirst is an annual Habitat for Humanity of Chester County fundraiser. Patrons can purchase a beer ticket book and receive coupons for a free pour at each of the participating breweries.
In the redesign, we wanted something that combined the idea of building homes and drinking beer, without relying on typical brewery logos or construction company aesthetics. As well, I wanted to ensure it remained similar to the client’s existing branding of simple, clean shapes and that it could be used on a multitude of systems.
Participating Breweries
Logo Concepts
Final Logo — Beer Mug with Smoke as the Foam