Dreamscapes

Dec 2024 — March 2025 | Logo Design, Brand System, Video Editing, Editorial Design | Adobe Illustrator, Photoshop, After Effects, InDesign

Designed entire brand ecosystem, created show theme reveal motion reel, 35 dance posters from the show-themed photoshoot, 18 choreographer graphics and posters, 6 countdown social media graphics, show program cover and ticket information for social media graphics,

DanceWorks is Syracuse University’s largest student-run dance organization.

As graphics chair, I worked with the executive board and the apparel chair to develop a system that could be used for any type of branding, merchandise, and promotional elements needed for the spring showcase.

Every spring, the organization puts on its spring showcase, which includes 100+ dancers dancing to 18 different pieces. Over the course of two days, 2,000+ people were in attendance, including one completely sold-out show.